Social Media Marketing Tips for The Holidays
- OCOCO Media
- 9 hours ago
- 2 min read
It's beginning to look a lot like... Christmas campaigns.
If you'd like to achieve more from your social media marketing this festive season, here are our five top tips:
🎁 Create your timeline - establish a cohesive plan, identify key dates and set clear goals. This will help keep your marketing on track, and ensure that you're giving yourself enough resource and development time to create or commission assets as needed.
🎁 Keep it human - take your audiences behind-the-scenes this holiday season to grab attention in timelines, set yourself apart from competitors, and build customer rapport. Warm, authentic content is a great way to demonstrate your brand values.
🎁 Have fun - the festive season is a brilliant time to give back to your customers, reward them with competitions and exclusives, and take a moment to nurture your online community. Just be sure to stick to any social network compliance rules for any giveaways!
🎁 Read up - for your primary social networks - the ones that your customers are most active on - it's worth taking a moment to read seasonal strategy guides. These are published by the social networks themselves, and packed with platform-specific advice and ideas.
Here's just a few of our favourites:
🎁 Maximise Q5 - the period between Christmas and mid-January is a huge opportunity for your brand as audiences look for fresh ideas and spend more time online. Make sure your holiday social media plans cover the time between Christmas and New Year comprehensively!
Wishing you successful social media marketing for the holidays, and a brilliant, bright season ahead, from all of the OCOCO team! ⛄️
Keen to take your social media marketing to the next level in Q5 and beyond? Our social media management solutions, expert training and consultancy options, and online training courses enable ambitious brands to drive real results.
Contact us today to book a complimentary OCOCO Media consultation. We'd love to learn about your organisation and share initial advice and inspiration.