Building a Community with OCOCADEMY

Building a community is one of the most important aspects of having a successful social media marketing strategy. By creating an online community you are providing a space where current and potential customers feel connected to your brand, fuelling engagement and advocacy. 

There are multiple tactics you can use to begin to build an online community. Here's some of our top tips from OCOCADEMY:

Engaging with your audience

Create a loyal and active community by engaging with your audience.

• Ask and answer questions

• Maintain a friendly and professional tone

• Utilise interactive features such as polls, quizzes, and live videos

Responding to Comments and Messages

Engaging with your followers shows that you care about their feedback and builds a sense of community around your brand.

• Respond promptly to comments and messages

• Maintain a professional and respectful tone

• Use comments and messages as an opportunity to foster engagement

Collaborating with Influencers and Other Brands

Influencers are valuable partners for brands looking to increase brand awareness and credibility. By collaborating with influencers, brands can tap into their audience and leverage their influence to promote products or services.

• Choose partners whose values align with your brand

• Set clear goals and expectations for the collaboration

• Build strong relationships with influencers and other brands

  
  

Want to learn more about social media strategy?

Now you can advance your skills and get certified all in the same place thanks to the newly launched OCOCADEMY Foundation training course. Our training programme equips you with all of the skills and confidence you need to drive real results from your digital marketing. Progress at your own pace and benefit from expert advice. Our team will be with you every step of the way on your social media learning journey. 

Enrol in the OCOCADEMY Foundation course today… Available at a special launch price of only £99 +VAT.